How can you recognize Fairtrade certified flowers and plants?

Reading time: 5 minutes

How to identify our Fairtrade flowers and plants:
Each product package bears the Fairtrade Mark with a FLO ID, this is a unique identifier of each Fairtrade flower farm.

Fairtrade certified farms offer a wide range of products and qualities: short and long roses that range from lengths of 40, 50 and 60 cm. In addition, the farms offer a wide range of bud sizes, up to 5.5cm or bigger.

In recent years, the assortment has been expanded to include various other flower types such as, Alstroemeria, Chrysanthemum, (spray) Carnations, Gypsophila, Lilium, and Solidago. When supplemented with a diverse range of 'fillers', it is possible to make a full Fairtrade mixed bouquet. Fairtrade is continuously working on expanding the range of Fairtrade flowers and plants.

Various potted plants are also available as Fairtrade. The young plants come from certified farms in Africa to be made into consumer products in Europe. Poinsettia is the most well-known product but there are more on offer.

Photo of mixed bouquet by photographer Ilkay Karakurt.

The Fairtrade Flowers and Plants range is available for retail, florists and as well as for event vendors. Your FM supplier can advise you on more about the Fairtrade product that suits your flower and plant shop. It is also possible to discuss with your supplier how to make Fairtrade ‘visible’ in your shop. Your National Fairtrade Organization has point of sale material to help you with your marketing.